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Nike is one of the world's leading sportswear brands, but there can be some confusion on how to pronounce it correctly.
The popular sports outfitter has kitted out the likes of Chelsea, Tottenham and now Liverpool.
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Depending on where you're based in the world, such as in the United States or United Kingdom, you might have picked up a certain way to pronounce the brand name.
Those in America, for example, might pronounce it with a long "e", whilst those in the UK might pronounce it with a singular syllable to rhyme with "bike".
But what really is the right way? Goal has all the answers.
What is the correct way to pronounce Nike?
The correct way to pronounce "Nike" is so that it rhymes with "spiky".
So if you've been pronouncing it that way this whole time, congratulations – you've been right!
But if you've been saying it so that it rhymes with "bike" or "like", however, we're sorry to tell you that you've been doing it all wrong.
The myth of how to say the popular sportswear brand's name was debunked in 2014, when two men wrote a letter to Nike chairman Phillip Knight asking him to confirm the pronunciation.
They asked Knight to circle the correct pronunciation - and he circled the phrasing of "Ni-key" instead of "Ni-ke").
"We had had this friendly bet between us for a while now and decided to write to Phillip Knight to once and for all settle one of life's biggest unanswered questions," they told Sportsmail.
"We included a stamped addressed envelope inside the letter so that he could simply circle the answer and send it back to enlighten us all. We didn't actually think that he would do it. But all credit to him, a few weeks later the letter returned!"
And there you have it! The next of life's biggest questions to answer, then, is how to correctly pronounce "Adidas" - with a long or short "i".
You can view the letter in full below.
Ben Martin/Kendal Peters